Advertising
Crucitti jewels advertising is aimed at getting a new slice of public and at strengthening the fame of its trade. Moreover, it is supported by an important press campaign in the most well-‐known magazines in this field, among which, for instance, “18 carats”.
On the issue 110 of April/May, four of the most beautiful rings of the whole collection glittered with their own brightness on a dark background: simple and elegant lines emphasized by precious stones such as rubies, sapphires and emeralds.
The photograph is rigorous, refined and makes a significant impact in step with the style of the collections.
Merchandising
In harmony with the firm's philosophy which loves the care for details, Crucitti jewels collections leaves nothing to chance.
Deep attention is focused on the details which complete and decorate the collections, like the object for the merchandising, real instrument of communication of the jewel on display.
A creative and elegant design can be immediately perceived in the packaging as well. Elegant burgundy cases in precious wood, lined with white leather, enhance the brightness which marks out our jewels.
